The Handbook of International Trade provides a thorough understanding of the issues involved in developing and managing overseas trade. Aimed at students studying for the Institute of Export professional qualification and practitioners involved in export and international trade, this important new book provides both 'textbook' information and accessible guidelines for best practice, including international marketing, the legal environment, the export order process, risk management, and export finance.
PART 2 International marketing principles and practice
PART 3 The legal environment
PART 4 The export order process
PART 5 International transport
PART 6 Customs controls
PART 7 Risk management
PART 8 Export finance
PART 9 New horizons looking ahead
Appendices
Back cover
Jonathan Reuvid was an economist at the French national oil company, Total, before moving into investment banking, financial consultancy and marketing strategy. After heading up the European operations of a US multinational engineering group, he engaged in the development of joint ventures and technology transfers in northern China from the mid-1980s, where he remains involved. In addition to Doing Business with China, Mr. Reuvid is also the editor of the forthcoming updates of the Doing Business with⦠series covering the 10 new EU member states.
Название | The Handbook of International Trade: A Guide to the Principles and Practice of Export |
Редакторы | Jim Sherlock , Jonathan Reuvid |
Авторы | Jim Sherlock , Jonathan Reuvid |
Издатель | GMB Publishing Ltd, 2004 |
ISBN | 1905050968, 9781905050963 |
Количество страниц | Всего страниц: 440 |
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Экспорт цитаты | BiBTeX EndNote RefMan |